Flat Death and Contemporary Floral Arrangements,
by Sarah Cwynar,
large photographs on billboards on Lansdowne Avenue,
Part of CONTACT Photography Festival.

below: ‘Flat Death’ at Lansdowne and Dundas West.
Black and white photos of books on four billboards.

billboards above a used car lot, 3 billboards with large black and white photos of books.

Two billboards side by side each with a large photo of old books in black and white

bikes parked in a bike stand in the foreground, a used car lot in the background.  Above the car lot is a billboard with a black and white photo of old books.  A Lansdowne TTC bus is on the right hand side.

 below:  ‘Contemporary Floral Arrangements’ on the corner of Lansdowne and College

The foundation for ‘Contemporary Floral Arrangements’ are 1960’s photographs of floral arrangements.  Small objects such as key chains, plastic bits, buttons, spools of thread, etc are then placed on the photos, matching colour and tone.

An building with a 'car wash' sign on it but the windows are covered with a sign for "engima' cond development.  On the roof of the building is a billboard with a large photo of a flower arrangement.

The idea that this is an ad made of things that no one wants may be interesting in theory but in practice it’s just a pretty picture.  Because of the location of the billboard, the details of the picture can’t be seen.

At an intersection, An building with a 'car wash' sign on it but the windows are covered with a sign for "engima' cond development.  On the roof of the building is a billboard with a large photo of a flower arrangement.

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